Marketing Sales

45 Account-based marketing tools

ABM software offers tools to automate and reduce the lengthy process of identifying prospects and dedicating the right resources to nurture the most promising accounts. ABM allows users to combine prospect data with real-time customer experience technologies to facilitate an account-based marketing strategy. Account-Based Marketing Tools – For Lead Generation and List Building 1.Vainu Vainu […]


Account-based marketing tactics 2020

What is account-based marketing? Account-based marketing emphasizes on quality accounts rather than quantity of leads. Instead of trying to generate demand by casting a wide net, B2B companies that implement ABM target key accounts they want to sell to. B2B marketing takes a broad approach to lead generation with the goal of capturing as many […]